02 Jul 09 "Pop-up Windows! Do You Really NEED Them?"
"Pop-up Windows! Do You Really NEED Them?" copyright2001-02 John Evans
I don't know about you, but those things really annoy me.
You know the kind; you click on someone's web address link, and while you're waiting for the page to load, a small window pops up. They are, of course, put there to advertise something. And like as not, that 'something' may not even be related to what you came to look at in the first place. Annoying? You bet.
Are you using them? And are you losing customers because of them? You just might be!
They actually weren't too bad, before, but lately they seem to be getting much worse. Used to be that you might get just the one when you first clicked on the web address link. Now, you not only get that one, but maybe another one (the same ad) when you click on a link within that web page. And then, another one when you click out of the site. Where will it end?
More and more often, I have opened a web site, and IMMEDIATELY got one of those pop-ups. Not too bad. But when the second one shows up, I hastily depart that site. You may have done the same.
Have you ever gone into a department store, or furniture store and had a sales person immediately ask, "Can I help you?" You take ten steps, and get asked the same thing by yet another sales person. And maybe another. Sure does get irritating, doesn't it?
It's the very same with those pop-ups. You just barely get in the door, and a sales person 'jumps on you'. Not my cup of tea, and I'll bet many of you feel the same!!
Is that really "salesmanship"? I don't think so, because you just might be chasing away potential customers by 'jumping on them' as soon as they get to your web site.
The saving grace of pop-ups just might be the "pop-unders." These aren't so bad because they don't really interfere with the web page you were reading. And, you were already on the way out.
Think about it. ++++++++++++++++++++++++++++++++++++++ copyright2000-01 BJ Evans http://www.dailybiz.com/specialsite.htm Use this article if you like, but please leave it intact. ++++++++++++++++++++++++++++++++++++++
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